Years of Marketing Research and Focus Groups

From a recent email from Phish, promoting their upcoming shows in Atlantic City:

Years of marketing research and focus groups have revealed that Phish fans, given a choice of a wide variety of beverage options, often choose a fermented concoction made from cereal grains. The Beers of the World tent will be back at Bader Field with over 50 different kinds of beer available.

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by Gillies on June 12, 2012 • Permalink

Posted in Artists, Consumer Products, Music

Tagged Concerts

Posted by Gillies on June 12, 2012

http://gilli.es/2012/06/12/years-of-marketing-research-and-focus-groups/

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